“What have you Googled lately?” Ask anyone that question 10 years ago, and you would have gotten a strange look. But now, Googling is a part of life. When we need something, increasingly, we search for it on the Internet. From a branding perspective, Google has much in common with the Kleenex’s, Xerox’s and Rollerblades …
After a candidate decides he or she is going to run for office, the next step is creating a campaign logo. The word logo, in the campaign sense, should not frighten a candidate. It simply refers to a design. Campaign logos should be simple, readable and straight-forward. Check out any campaign sign or political mailer …
Veteran graphic designers probably understand the fact that the most important aspect is the kind of design a trademark has been given. It is quite understandable that the the work of this symbol is to rightly represent your company but in the visualistic manner. When any business takes up the process of branding, the foremost …
“Why do I need to think about branding? I don’t run a chain of businesses, much less an international corporation. What good is a brand going to do me, if my business has barely even gotten off the ground? Well, honestly, you don’t have to think about it. I won’t drag you kicking and screaming …
If you’re starting a new business or have been around for a while and need some advice on marketing, branding your business be supposed to be on top of the list. Your marketing by creating a product is not just for large companies. Branding your business is indispensable for development of your business, whatever size …
There are many websites that give ‘tips’ and advice on writing, and what is ‘good writing’. But writing may be something that people can either do or not – rather than something that can be learnt. Some websites even talk about ‘five tips to blogging success’ or ‘how to get your audience’s attention’. These are …